Story

Smitten Visions is a rhinestoning business run by a burlesque performer based in New Orleans. To build this brand, we began with the target audience: other burlesque performers! We also referenced luxury lingerie brands to match the client’s “hazy and indulgent” vision. After our initial moodboard, we developed a color palette and created a logo suite with complete branding guidelines. This informed the website, social media presence, photoshoot, and video campaigns we have spearheaded since. We continue to maintain their website and social media presence.